DraftFcb

Healthcare (90)

Going back to the womb

Going back to the womb

The Original TummyTub is a new concept which claims to ease the transition from the comfort of the mother’s womb. Babies naturally adopt the foetal position and quickly calm and relax. 

Why it matters

Capitalising on the strong parental bonds that exist, baby products have long since positioned themselves as the best/most comfortable/healthiest for your baby. With innovations like the TummyTub and the baby paint which are supposed to improve development are we seeing that a higher level of benefit is becoming necessary?

Well Being
Healthcare
Sweden
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Your gene health check

Drugstores across America will be selling tests to scan their genes for a propensity for Alzheimer’s disease, breast cancer, diabetes or other ailments. The test also promises users insights into how caffeine, cholesterol-lowering drugs and blood thinners might affect them.

Fear
Healthcare
United Kingdom
 
Skin map

Researchers from the University of Michigan Health System have developed an app that allows users to screen themselves for skin cancer by using their mobile phones. The app, UMSkinCheck provides a step-by-step guide asking users to take a series of 23 pictures from different parts of their body. The photos provide a baseline for future comparisons that allows users to monitor changes to a skin lesion over time.
 

The app also includes a risk calculator for users to input their personal data and calculate if they’re at risk of developing skin cancer.
 

Connectivity
Fear
Instant Gratification
Well Being
Healthcare
Spain