House & Home (128)
Furniture shopping via augmented reality
Startup Sayduck has launched an augmented reality app that allows users to visualise how furniture and home accessories would look in their homes. This idea solves the inherent problem of picturing how a piece of furniture, for instance, would look or fit in its intended environment – next to your existing home decor.
Why it matters
It’s a good example of how online shopping can connect with a real life experience. The app makes it easy and simple for users to confirm if they are making the right purchase, removing any fear or worry that the object would not suit.
There are a lot of products that could benefit being visualised in its intended environment. What other kind of brands or products could benefit from this type of technology and simplify purchase decisions?
Leroy Merlin, the home improvement and garden centre chain, has created an online platform to educate its customers about environmentally sustainable improvements they can make to their homes. This "green library" has 2500 suggestions, organised into five different categories: water saving, electricity saving, renewable energies, healthy spaces and sustainable forests. This online resource supports Leroy Merlin's "eco.options” range of products.
A Chinese architect created a revolutionary house inside his 32 metre squared apartment (where he lives with both parents and two sisters). He created 24 different environments, including a living room, kitchen, bathroom, home cinema, guest room, TV room, service area and library, all with a revolutionary technique incorporating wheels and moveable walls.