Health & Beauty (151)
Fragrance pill
Swallowable Parfum is a cosmetic capsule that emits a genetically unique scent through your skin. Once absorbed, it promises to turn your skin into an ‘atomiser’.
This pill works over odour-emitting lipids. Fragrance molecules are excreted through the skin’s surface during perspiration, leaving tiny droplets in the skin that emanate a unique scent.
The potency of the scent is determined by the individual’s body temperature, stress levels, exercise regime or sexual arousal.
Why it matters
This fragrance capsule breaks new scientific ground in the cosmetic and beauty business. Will marketers in this category consider a magic pill to help us overcome other aspects of our body we may want to improve?
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