Food & Drink (183)
Food for thought
‘Food Design Probes’ is a research project by Philips. They have developed ideas based on predictions of how we will eat and source our food in 15 to 20 years. And in that vision, they created three concept products: the Nutrition Monitor, the Food Printer and the Biosphere Home Farm.
Why it matters
Innovation is no longer only about forthcoming product development. Does the Food Design Probe project indicate that companies must pioneer wilder more exotic initiatives beyond their own business plan to show they really care about the future?
Although organic food is now widely accepted and available in European and US markets, to date it has remained a relatively unfamiliar concept in Dubai. However, there has been a recent increase in outlets providing organic foods within the region.
The ice cream brand Olá is giving away ice creams in exchange for a smile. The brand is inviting Portuguese consumers to express their happiness by capturing their smiles with an innovative camera that measures a person’s expression and takes a picture when their smile is widest. The smiles are then posted on Ola’s Facebook page and website.