Financial Services (105)
İş Bank has introduced biological identity point of sale machines. İş bank credit card customers can now shop without entering their personal identification number. They simply need to touch a pos machine with their fingertip to shop easily and safely. It’s the first application of it’s kind all over the world.
Why it matters
With so many passwords and numbers to remember in our everyday lives, is the convenience and personal touch of biometrics a realistic alternative?
“iWallet” is a hard case wallet, tamper resistant and can only be opened if it recognises your fingerprints. Using Bluetooth technology that connects to your mobile, an alarm goes off if both are about 10ft away from each other.
Intesa Sanpaolo bank created a bank account called Superflash that caters to young adults. They have even opened their first flagship store in Milan dedicated to this audience; the opening hours are form 1.30 to 7pm, it features a relax and play areas, WiFi and even a Formula 1 simulator.