Fame's developing a life of it's own
Enjoy sharing your photos with your friends? Imagine sharing them with the entire nation. Mobypicture – based in the Netherlands – welcomes your uploaded photos and publishes their favourites in a free national newspaper the very next day.
Why it matters
Andy Warhol was right, fifteen minutes of fame has become widely accessible. Not satisfied with reading the news, people today want to be the news. Is this further proof that marketers are losing control over content and should accept rather than worry about it?
Paola Ferrari, an Italian sports journalist, decided to sue Twitter because of the repeated insults she received during the course of her sports broadcasting during the Euro 2012. The journalist received offensive tweets about her age and her alleged use of cosmetic surgery. Rather than suing the people who addressed these comments to her, she decided to sue Twitter citing lack of regulation on the social network site.
Ever wonder if your perfect mate is right under your nose? Maybe in the grocery checkout line next to you? Urban Signals is an Apple iPhone application that connects you with local love. The location-based mobile app alerts you, in real-time, when hopeful singles are within close proximity. Users can send a “signal” – similar to a Facebook "poke" – to anyone the app’s “radar” detects nearby. If the user signals back, you could be on your first date before you know it. But like Facebook, both people have to have the app on their smartphone to communicate. So if you want to increase your chances, spread the word about the app!