Food & Drink (183)
Don't go cracking this good egg
Eggy is a new product that essentially puts eggs in a can. Produced in Italy, the canister contains six beaten eggs ready to be sprayed in a pan. The product is said to save time and guarantee that you will never come back home with broken eggs in your shopping bag. Unlike boxed eggs, Eggy does not have an expiration date and can be kept unrefrigerated for up to six months.
Why it matters
While some consumers may have doubts about a product such as this one, is the future of FMCG and regular commodities simply about reframing how they are presented to make them more convenient and practical?
“Mixology” by Perrier is a way for the brand to keep its reputation alive and being the top choice mixer for the most famous cocktails in the world. They offer a collection of recipes to enhance the taste of drinks.
'Let's Pizza' is a vending machine that’s no ordinary vending machine. It does not sell pre-packaged, ready-to-eat foods.