Dial code red in an emergency
The Red Cross in Singapore and more than 12,000 professionally trained people who can give first aid now use the iPhone app “Rapid Rescue”. In case of an emergency, users can activate the app and an alarm is sent to first aid givers within a range of 2km. Directions on a map are also provided.
Why it matters
This is a fast and effective way to attempt to save lives using technologies that are readily available. Will the creation of such a semi-professional medical network become the norm for NGO’s and medical services brands?
Australian researchers have developed a fragrance for rooms and clothes which reduces stress and makes people generally happier. The spray contains chemicals from freshly chopped grass and it affects special areas of the brain which control emotions and memory.
Doctors and surgeons in the Netherlands are building online profiles and promoting themselves to potential patients through www.despecialistenwijzer.nl. Users can search for doctors, who pay €550 to be listed, by filters such as locality, waiting times or even just searching for someone they like.