Fashion & Design (176)
Designer tents for the great outdoors
Field Candy tents offer limited-edition tent designs that bring creativity and colour to the typically boring, camouflaged camping scene.
Why it matters
We live in a world were everything is customisable. It has now become an expectation for there to be options in shape, size, functionality, colour, etc. However, there are some items that have been left behind in the dust, and camping tents have been one of them. Are there certain categories that have a product image so ingrained in our minds that offering the ability to customise them have never really been considered? How would you change that image and provide the ability to make it your own without losing sight of the product’s roots?
The Suit of the City Show is the first sign that the fashion swap-shop phenomenon has reached Italy, with resourceful fashionistas exchanging their old clothes with other.
Concept store Fitting Forward in Hamburg, Germany sells fashion in a different way – by telling a story around it. Customers are not offered the classic seasonal fashion collection but a story-based collection with names such as 'Darwin's World' or 'Tingeltangel - A Honky-Tonk-Stroll down the whoopee'. A new collection is offered every two months.