DraftFcb

Media & Entertainment (173)

Data made beautiful

Data made beautiful

More and more news and information sources are turning to infographics to display complex data in a simple, visual way. Infographics have become one of the most ‘dugg’ types of content on Digg.com, meaning people don’t just want to get information this way, they want to share it. This infographic from engadget.com displays a recap of the days stories by time and level of interest based on comments.
 

Why it matters

Audiences have access to more information than ever, but they need tools to help them sort through it. How can brands display information in a beautifully simple way, that readers will understand and be inspired to share?
 

Escape
Media & Entertainment
United States
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Telling a good story

“Because I like you” is an unbranded spot that has reached almost 1.6 million views in a week. The video has been created by three young guys from Milan, who are now trying to offer it for sale.

Create
Italy
Media & Entertainment
 
From centerfold to center stage

Pop-Up Magazine describes itself as “the world's first live magazine, created for a stage, a screen, and a live audience. Each issue exists only for one night.” The content is like the best issue of The New Yorker - an eclectic collection of pieces showcasing interesting writers, documentary filmmakers, photographers, and radio producers, together, on stage, sharing short moments of unseen, unheard work.

Israel
Authenticity
Enhancement
Experience
Media & Entertainment