Social Cause (141)
Crowdsourcing urban planning
In Rotterdam you can now help liven up an area mainly used for businesses and by cars. Donations between € 25 and € 1,250 are used to build a wooden walking bridge to open up the area for pedestrians.
Why it matters
Citizens are taking responsibility for their own living spaces. They crowd fund money and build structures they feel they need and are supported by the city council. How can we continue to improve our living conditions with the people we share space with?
Great Properties, UAE-based real estate agency, has rolled out its “Green is Great” environmental awareness campaign across Dubai. The campaign launched with a direct marketing initiative; the mass distribution of reusable shopping bags and diaries printed on reusable paper.
Duracell supported victims of hurricane Sandy in New York and New Jersey with a rapid response team. They set up mobile stations to allow people to charge their electronic gadgets, get access to the web and gave away free batteries for torches and other devices.