Fashion & Design (176)
It is very hard to stay connected with ever-changing fashion trends. And it can be very expensive too! When clothes go out of fashion (or when we get bored with them) we tend to throw them away or donate them to charity. To make the most of our wardrobe, Dutch designer Fioen van Balgooi developed an ink that can be applied and removed from clothing. When you are tired of your prints - or when they go out of style- simply remove them by washing them with a special product and replace them with new ones.
Why it matters
This is a great way of using technology to help people overcome a real life issue. Not only does it help them stay fashionable, but it also allows them to save money. What can we do to help our consumers make the most out of the products we sell them?
To promote its new collection, the fashion brand Morgan has created a new website called “armes de séduction” (“seduction weapons”). The website offers teenagers coaching sessions on how to be more feminine, and interactive courses on how to behave, walk and talk in a sexy manner.
“Happy Kilo Vs. Happy Hour” is a Sunday event at A.N.G.E.L.O. Vintage Clothing store, in Florence, where people can buy clothes and accessories based on their weight. 15 euro is the price for 1 kg of vintage clothes, aperitif included.