Media & Entertainment (173)
From centerfold to center stage
Pop-Up Magazine describes itself as “the world's first live magazine, created for a stage, a screen, and a live audience. Each issue exists only for one night.” The content is like the best issue of The New Yorker - an eclectic collection of pieces showcasing interesting writers, documentary filmmakers, photographers, and radio producers, together, on stage, sharing short moments of unseen, unheard work.
Why it matters
How could your brand take familiar concepts, put them in a different context and turn the familiar into something more unconventional and interesting?
Special radio frequency identification (RFID) cards are being given to visitors of London’s Natural History Museum which enable them to collect highlights of their visit, along with bonus features to explore later online. The visitor registers their ‘Natureplus’ RFID card online and the saved items then appear on their personal homepage.
H.E.R.O.I.N. is the first multimedia album produced by Motel Connection: music to be listened to, but also lived, read and “felt”, all contained in an interactive disc that offers 12 tracks for 12 different multi-sensorial experiences. Included are videogames and comics in which Motel Connection characters are featured.