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Beauty (95)

Caring cosmetics

Caring cosmetics
“Bio-Détox Foundation” from Bourjois is a new make-up promising a natural matte finish and a fresh and comfortable feeling on the skin. Enriched with organic chlorophyll, the foundation allows the skin to breathe and at the same time filters pollution.
Why it matters

As consumers seek to cut down on the number of cosmetic products they buy more makeup products are taking on a skin-care role too. 86% of makeup users have used a makeup product that contains a skin care benefit in the past year. How far will multifunctional cosmetics erode the traditional skin care industry and how will the market respond? 

Austria
Beauty
Conscious
Well Being
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