Social Cause (141)
Can luxury be sustainable?
The third edition of the ‘1.618 Sustainable Luxury’ fair took place in Paris at the end of March.
Supported by the Ministry of Culture, the fair aims to educate, inform, and support the change for a more sustainable form of luxury.
Why it matters
It is an opportunity to demonstrate that ethics and the environment can be combined when looking at luxury products. As consumers become more aware of the impact of their behaviour on the planet, will we see a growth in sustainable products in categories that usually pride themselves on uniqueness and exclusivity?
Social Media isn’t just changing the game in the for-profit world; it’s also the future of fundraising for non-profits. The scaleability of social networks makes them the perfect place for building broad-based support. Virtual volunteering is just as attractive to supporters, because, well, it’s easy. Without even leaving your laptop or smartphone, you can spread a message, vote for a cause, sign a petition, or make a donation. Disaster relief in Haiti is one of the most recent examples. Donating is as easy as texting the word “haiti” to 90999 to donate $10 to the Red Cross. Twitter users spread the word, making it the most tweeted message in the days following the earthquake.
Using the positive power of music & singing to teach the children of Haiti to wash their hands and save lives.