Social Cause (141)
Calling all helping hands
After an earthquake hit the city of Van in southeast Turkey, a lot of initiatives were put into place to help rebuild the devastated area. The mobile phone company Turkcell decided to contribute and support projects in the educational sector. They launched a campaign on social responsibility hoping to garner the support of people across the country to help.
Why it matters
When a natural disaster hits, there’s usually a strong sense of unity in society. While we often see people engaging and helping one another, should brands have a more important role to play to heighten social awareness?
17. May 2012
The world is full of good ideas that unfortunately don't always get developed. The start-up CityMart capitalised on this fact and created an online market to connect cities with solution providers in areas such as health,transport, tourism and other public responsibility sectors. There are currently over 470 different ideas submitted on the platform, from urban farming to city tours.
Founder Ergem Senyuva launched yesilist.com,Turkey’s first online green directory and sustainability platform. It provides consumers with tools to make smart and healthy choices for themselves and the planet.