Media & Entertainment (173)
Bring the festival fun online
Turkcell is the biggest GSM operator in Turkey and they have launched an online festival. The events include football games and concerts given by popular Turkish singers. The more you participate on the website, the more points you gain. The points can eventually be traded for gifts.
Why it matters
This site basically brings the festival to your computer. It’s also a platform where people can get to know each other. Is this a new way to increase engagement across various platforms and transpose offline festival behaviour to the online world?
Red Bull is taking tweets and turning them into beats. A tweet is analysed and is associated to a unique sound clip that has an upbeat or downbeat sound based on the emotional sentiment of the tweet.
Pad in the City, a Madrid-based company, rents 3G iPads to tourists visiting Madrid, Spain. For $55 per day, visitors have unlimited access to the internet, travel-related apps and more. The best part? Pad in the City will deliver your iPad directly to your hotel.