Fashion & Design (176)
Calvin Klein have recently launched Body Collection, a range of body-sculpting jeans. The range claims to lift and shape the posterior and slim the thighs to ensure a “perfectly contoured fit”.
Why it matters
These jeans pander to society’s obsession with the body and looking good. This is an example of how the shaping element usually associated with undergarments is being applied to other types of clothing. Will designer fashion need to begin adding something beyond aesthetics? Will enhancement become a common selling point?
Source: London Lite
16. September 2009
Many women have been maddened by their high heels. To combat this shoe rage, the vending machines of Rollasole and Afterheels provide ultra-compact, chic ballerina slippers for party girls who don’t want to go home barefoot after a long night at the club.
Eyesee is a mannequin with a camera mounted behind one of its eyes that feeds data into facial-recognition software like the ones used by police. It logs the age, gender and race of passers-by. It is currently being used in three European countries and the United States.
The company that makes the mannequin, Almax is actually testing technology that would allow retailers to eavesdrop on what shoppers say about the mannequin’s attire.