Fashion & Design (176)
Calvin Klein have recently launched Body Collection, a range of body-sculpting jeans. The range claims to lift and shape the posterior and slim the thighs to ensure a “perfectly contoured fit”.
Why it matters
These jeans pander to society’s obsession with the body and looking good. This is an example of how the shaping element usually associated with undergarments is being applied to other types of clothing. Will designer fashion need to begin adding something beyond aesthetics? Will enhancement become a common selling point?
Source: London Lite
16. September 2009
My Best Fit matches your exact measurements to clothes that will best fit and flatter your body shape. Simply step in the scanning booth fully clothed and get results within 10 seconds.
eBay is teaming up with leading fashion designers such as Billy Reid, Ruffian and Tibi for the eBay Holiday Collective. In the run up to the 2012 Christmas holidays, eBay will be selling exclusive creations and each designer will have a gift list curated by them.