Financial Services (105)

Blood money

Blood money

Vein authentication is only commonly used in high security areas – now Hitachi and Coca Cola plan to introduce this technology for the use of consumers as well. People will be able to pay for their drinks at vending machines with nothing but their fingertip, with the amount of money being withdrawn automatically from their bank account.

Why it matters

The individual human body is becoming a digitally readable medium. Perhaps payment by finger is an extreme but isn’t it just another example of the move towards a cashless/cardless society?

Instant Gratification
Financial Services
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