Media & Entertainment (173)
Avatar social networking
Social networking is being joined by virtual reality characters. Computer games like World of Warcraft now allow your virtual avatar to connect with other avatars from other games via social networks with the potential to connect with people in the future.
Why it matters
The line between the real and virtual self is becoming blurred. As avatar audiences online grow, will brands need to adapt their target market, marketing to a virtual reality audience?
German Fashion Magazines 'Madame' & 'Jolie' publish special premium 3D-issues this year to make fashion more touchable. They follow the example of 'The SUN' and Europe’s largest newspaper 'Bild' who have already published 3-D editions.
Pad in the City, a Madrid-based company, rents 3G iPads to tourists visiting Madrid, Spain. For $55 per day, visitors have unlimited access to the internet, travel-related apps and more. The best part? Pad in the City will deliver your iPad directly to your hotel.