Stores & Spaces (159)
architecture goes back to its roots
‘Baubotanik’ is a botanical architecture office in Germany that creates buildings and objects such as pavilions or animal watching platforms. Baubotanik’s unusual approach is that they organically grow buildings by mending artificial components e.g. steel with living plants or trees.
Why it matters
This living architecture shows just how respectful we can be to the environment when building new structures. Will we see these techniques being used for larger projects, will the first living flagship store be just around the corner?
Blue de Genes is a celebration of the humble blue jean and its origin in Genoa. The festival celebrates the birth of jeans and the possible future of the denim staple over three days.
Sosh, Orange’s low-cost mobile offer, is touring in a Routemaster bus around the four biggest French cities (Paris, Lille, Lyon, Marseille) from February 15th to March 10th .
Already known for its pop-up stores, the brand is going one step further by taking the show on the road and engaging customers with activities such as cupcake making, nail bars or knitting groups.