Stores & Spaces (159)
Domodedovo Moscow airport launched a project with Aroma Media to enhance the level of consumer comfort in the airport. The air inside the consumer zones will be fragranced with special aromas to make them feel comfortable and relaxed.
Why it matters
Does aroma marketing have a future in other areas of business?
The concept store Taken has launched among the traditional storefronts of Oporto’s most famous commercial street. It combines a collection of urban design labels with graffiti, gadgets, toys, exhibitions, DJ’s and skate memorabilia.
Happy Hippo is an organic store that is laid out according to 6 different types of healthy eating consumer. The categories HIP, HEALTHY, HURRY, HIPPIE, HUNGRY and HOT are arranged by food types and by their level of ethical importance.