DraftFcb

Stores & Spaces (159)

3D advertising

3D advertising
“Imagination building” uses an innovative 3D projection technology. The live outdoor 3D projection event, was executed by Imagination on behalf of the Vienna Tourist Board in London to attract new holiday makers to the city.
Why it matters

Creating theatre and unique experiences in stores and spaces can be a powerful form of communication. With recent 3D technological advances, will we soon see 3D displays become a more frequent appearance on our high streets?

Austria
Experience
Stores & Spaces
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Cleansing your senses

Renova and Mar Shopping Center have created three different environments for their public toilet spaces, where scent and colour constantly change.

Experience
Portugal
Stores & Spaces
 
The shop of four products

The Meadow store in New York and online, sells only four categories of products: salt, chocolate, alcohol and flowers. In limiting its product range so strictly it is celebrating the “classical pleasures of life” with a highly specialised offering.

Authenticity
Enhancement
Experience
Stores & Spaces
United Kingdom