DraftFcb

Telecommunications (128)

“Scream Tones” to locate lost phones

“Scream Tones” to locate lost phones

Lookout Mobile Security and T-Mobile are teaming up to bring people a unique security feature in mobile phones: custom scream tones. This new security feature pre-loaded on T-Mobile smartphones allows phone owners to remotely activate their device to emit a loud sound, or “scream tone” to help them find their missing mobile device, or scare off a potential thief.

Why it matters

Losing a cell phone is everyone’s worst nightmare, and makes us literally want to “scream”.  And since our phones are now an extension of who we are, maybe our phone is “screaming” to find us too? We already humanise our devices, to the point where some people rely on them as their sole form of communication with people.  At what point, however, are we making this personal link between people and devices go too far? 

Fear
Telecommunications
United States
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Taking on the ringtone mafia

Wuzzon is an online community where young people can customize, buy and sell self-made ringtones and wallpapers. Each member can set up a personal web shop in order to earn money for their creativity.

Significance
Netherlands
Telecommunications
 
Pictures flock together

Flock is a photo sharing app that finds the photos you’ve taken with friends and family and magically pulls them from each person’s phone into a single shared album. Users simply need to snap pictures and enable geotagging. Flock then uses Facebook to work out which friends are in the photos to create a shared album, drawing all the photos taken by friends at one time.
 

Israel
Connectivity
Enhancement
Telecommunications